In my design theory class by Reinar, we had to do something really simple, which is to challenge ourselves, by doing something that we’ve been wanting, needing, hoping, or avoiding. The challenge is supposed to bring us closer to our idealised self.

I thought it was quite crazy since I have to think of something for myself, so I talked to Dawn about this project, and she told me about this “on a binge” poster that stefan sagmeister did, which I thought it would be interesting to post it up here and share what my ideas are.

The above image is a poster, advertising design exhibitions in Osaka and Tokyo with a classic before/after situation. The top pictures shows a picture of Sagmeister at 178 pounds, and the bottom shows him one week later, having consumed all the shown junk food, and at the end gained 25 pounds. Hmmm…

Is this considered a challenge?